COLOUR 10 is a new dye technology resulting from over 5 years of research. The perfect balance of dyes means that the shutter speed is reduced to less than half of a classic color. The optimal result is achieved in just 10 minutes, but in the case of double exposure, there is only 1/4 of additional tone*

CLEAR : Neutral base to be used in combination with Demi Liquid Colors to decrease the intensity or make the color more pastel, offering technicians an infinite possibility of results.

COLORS : Demi Permanent Color without ammonia and MEA, acts gently and not aggressively respecting the natural structure of the hair without affecting the color. After treatment, the hair will be hydrated, soft to the touch and bright. For a longer color life we recommend the use of a post color shampoo with an acid pH.

Results: Uniform coloring on white and bleached hair, Moisturizes and brightens the hair, Not aggressive on the scalp

Principi attivi: Cherry, Passion Fruit, Vitamin C

EMOTION COLOUR FREE : permanent staining without ammonia, resorcinol and PPD that effectively combines protection and results. A versatile system designed to ensure excellent performance with extreme ease of use.

Results :
Rich, bright and long-lasting color

Excellent coverage of white hair

Maximum cosmetics and nutrition

Delicacy and full respect of the scalp and hair fiber

 

Active Ingredients :
Argan Oil
Calendula extract

EMOTION COLOUR MASK : Its formulation allows you to get bright and bright colors in a short time leaving your hair soft and hydrated. Guaranteed uniform coverage for 8-10 shampoos.

Results:
Uniform and vivid color

Hydration and nourishment

Not aggressive on hair and scalp

How to use:
Distribute on wet hair, keep on for 5 to 20 minutes depending on the desired result.

ARGAN OXY CREAM : its creamy formula has a treating and protective action on both the skin and the hair fiber. Allows to obtain a perfectly homogeneous mixture. Gives shine and improves the tightness and stability of colors.

Active ingredients:
Argan Oil
Vitamin E

EMOXY : is the new oxidizing cream developed by our laboratories. The addition of red and blu pigments in formula promotes a more homogeneous bleaching of the hair at the end of treatment, eliminating even more unwanted yellowish reflections.

Active ingredients:
Argan Oil
Pigments with anti-yellowing function

SILVERPLEX : its special formula respects the hair structure, lightening the hair up to 9 tones. Ideal for all bleaching techniques, neutralizes yellow reflections, making the result more uniform. The powder is compact and does not spread in the air. Being studied in combination with our oxidants, it does not drip and does not dry during application..

Mixing Range:
between 1:1,5 and 1:2

LIGHT UP SILVER CREAM: can lighten the hair up to 7 tones. Its innovative texture makes it particularly easy to apply. Thanks to charcoal the inevitable impurities present in the bleaching cream are retained, thus obtaining a much more cosmetic result on the hair. The presence of Polyamino Sugar ensures proper hydration of the hair.

BLEACHING OIL : lightening oil without the addition of ammonia. Thanks to the plant extracts present in the formula, strengthens, protects and nourishes the hair during application.

Results:
Lightening 4 tones

Strengthening and nourishing

Active ingredients:
Chamomile Extract
Argan Oil
Calendula

How to use:
To be mixed in a 1:1 ratio with the oxidizing cream (the volume varies depending on the desired result).

Possibility of use also under heat

III EFFECT : The Product performs a triple action, protects the skin from the chemical components of the treatments, has a moisturizing and skin softening function. If used every day on the hands of those who work in the sector, has the function of a protective film.

3 PROTEX : Emotion 3 Protex was conceived and designed to protect the skin during coloring and bleaching services. Thanks to the practical dispenser, the product is easily applicable on the skin. The formulation enriched with Aloe Vera guarantees greater protection, and at the same time a moisturizing effect is obtained thanks to the hyaluronic acid. The third active, bisabolol, has a soothing action and reduces redness, which can sometimes occur during treatments.

HAND CREAM : Protective hand cream for damaged skin and nails, with almond oil and shea butter to increase the moisturizing effect.

SHAMPOO : a complete shampoo line developed for all needs. Starting with a non-aggressive shampoo dedicated to frequent use, you can find products dedicated to brittle or dehydrated hair, or able to give a relaxing sensation of freshness. The line includes shampoos designed to protect and prepare the hair for technical services and others to maintain color. To cover all needs, a shampoo for the maintenance of the Emotion Botox treatment and one to avoid the unwanted yellow reflections typical of bleaching results have been added.

High Frequency daily use shampoo
Nutriente nourishing shampoo
Botox Botox treatment maintenance shampoo
Idratante moisturizing shampoo
Ri.To.Ri refreshing, invigorating, revitalizing shampoo
Pre Treatment pre treatment shampoo
After Color shampoo color maintenance shampoo
No Yellow anti-yellowing shampoo

MASK : Masks developed to enhance and increase the effects of the shampoos of the Emotion Care line. Masks suitable for daily use, for dry or brittle hair and others aimed at maintaining color or Emotion Botox treatment.

High Frequency daily use mask
Nutriente nourishing mask
Botox Botox treatment maintenance mask
Idratante moisturizing mask
After Color : color maintenance mask

VIOLET MASK : anti-yellowing mask that, thanks to the violet pigments, neutralizes the tendency to turn hair brassy. Its formula brightens the highlights and enhances the brightness of white, grey and grizzled hair, nourishing the hair and leaving it soft and silky.

Results:
Yellow reflections removed

Bright and nourished hair

STEP 1 2 3  : A trio of products created to protect the hair and give an incredible volumizing effect. Bright and nourished hair.

STEP 1 –Volumizing shampoo
STEP 2 –Volumizing conditioner
STEP 3 –Volumizing spray

Results:
Volume increase of 400%*
Nourishes and gives density

Active ingredients:
Tilia Extract

SUN  : Solar Shampoo, Conditioner and Spray, enriched with UVA and UVB filters, make your hair soft and shiny, procteting it from sunlights and salt.

SHAMPOO SOLARE : Gently cleanses while maintaining the right level of hydration. Nourishing action.

CONDITIONER SOLARE :  Protective and nourishing for hair damaged by sun and salt, leaves hair soft, healthy and hydrated.

SPRAY SOLARE : Leave-in conditioning spray with a detangling, nourishing and restructuring action.

Results:
Protection from sun rays and salt
Hydrated and healthy hair

Active ingredients:
UVA and UVB filters

PREVENTION : Strengthening shampoo for weak hair prone to falling out. It stimulates the scalp and prepares it for the subsequent use of THS Cell vials to complete the treatment. Grape stem cells and sage and nettle extracts with hydrating, regenerating and soothing properties strengthen the hair, giving it volume and shine.

Results:
Hair loss prevention
Restores density to the hair

Active ingredients:
Grape stem cells
Sage
Nettle

PURIFYING : The purifying shampoo regulates the production of sebum, relieves itching and irritation of the scalp. Thanks to bisabololo and mint and aloe extracts, it prevents the formation of dandruff and flaking. Suitable for both oily and dry scalps. It moisturizes the hair giving it softness.

Risultati:
Purified scalp
Prevents the reappearance of dandruff

Principi attivi:
Peppermint
Bisabololol
Aloe Vera

THS CELL : Trattamento d’urto che ristruttura e rigenera il capello aiutando a contrastare le anomalie cutanee, causa di caduta eccessiva o stagionale. Le cellule meristematiche dell’uva rilasciano i loro principi antiossidanti a forte azione antiage. L’estratto di corteccia di china e di mirra, i numerosi estratti vegetali e il pantenolo, svolgono un’azione idratante e protettiva, rigenerando la chioma.

Risultati:
Strengthened hair
Hair loss prevention

Principi attivi:
Grape stem cell
Cinchona bark and Myrrh extracts
Botanical extract
Panthenol

MINERAL LOTION : Highly concentrated mineralizing lotion, essential for the hair reconstruction and protection process. Especially on treated hair, the copper, iron and zinc minerals provide a restructuring and strengthening action, promoting maximum detangling and elasticity of the hair. Thanks to the sage extract, it limits any skin redness.

Results:
restructuring and strengthening action of the keratin fibre
protection of the hair during treatment
limitation of any skin redness

Active ingredients
Minerals (copper, iron and zinc)
Sage

SPRAY FUNCTION 10 : Multifunctional spray, it contains 10 functions in a single product. Its creamy texture, particularly suitable for dry and damaged hair that tends to break, gives shine, hydration and deep nourishment to the hair. It protects the hair from heat during the styling phase, preventing the formation of split ends and increasing the hold of the style. Enriched with black tea and almond, linen, argan and macadamia oils, it has an anti-frizz, antioxidant and volumizing action.

Active ingredients:
Black Tea Extract
Almond Oil
Line seeds Oil
Argan Oil
Macadamia Oil

SILKY SMOOTH : Indicated both as smoothing treatment and as anti-frizz and hair restructuring. The synergy of the ingredients, smoothes the hair for a long time, giving shine and a magnificent silky effect.

Active ingredients:
Black Tea Extract

CURLY WAVE : A product created to tame and shape even the most obstinate curls. Its particular formulation allows to fix the curl in a light way, without weighing it down.

Active ingredients:
Black Tea Extract

FIX WAX: Thanks to its long-lasting hold and its light texture, it allows you to obtain any type of hairstyle.

Active ingredients:
Black Tea Extract

FIX MAT : Modeling wax with a matte finish and strong hold. Perfect for getting a matte effect.

Active ingredients:
Black Tea Extract

STRONG HAIRSPRAY: Ideal for all hair types, nourishes them in depth leaving them silky and shiny. Without leaving residue, gives volume reducing frizz.

Results : Strong hold – Anti-frizz

ECOLOGICAL HAIRSPRAY : Ecological hairspray without gas. Dries quickly without leaving residues. Long-lasting effect and maximum protection against humidity.

Results : Long lasting hairstyle – Volume and shine

FIXING MOUSSE : Ideal to give shape and definition to all hairstyles. Gives volume, body and shine. Protects hair from heat and humidity, preserving moisture and elasticity. Leaves no residue.

Results : Mouldability and definition

MOISTURIZING MOUSSE : Protects hair from heat and humidity while preserving moisture and elasticity. Leaves no residue.

Results : Hydration and protection

NO YELLOW MOUSSE: Conditioning mousse enriched with purple pigments. The product helps to eliminate unwanted yellow reflections. It leaves no residue.

Results : Anti-yellow

Active ingredients : Black Tea Extract

LAMINA : Fast lamination treatment, moisturizes and gives brightness to the hair. It allows to obtain smooth and shiny hair with a mirror effect in a few minutes. The addition of hyaluronic acid improves the hydration of the hair and increases the performance of the product.

Results:
Extreme smooth
Mirror effect

Active ingredients
Bambù Extract
Hyaluronic Acid

ARGAN OIL CRYSTAL DROPS : Pure concentrate of high cosmetic value active ingredients with repairing action. Its formula, designed for fragile and damaged hair, is perfect with split ends; the crystals, by setting down on the hair ends, fix themselves permanently stopping and decreasing hair splitting. The product guarantees smooth, easiness to comb and shininess to the hair, nourishing and keeping it well protected.

Results:
Silky and nourished hair
Maximum detangling
Split ends repair

Principi attivi:
Argan Oil

SHAMPOO AND MASK : For wavy to curly hair. It defines the curl without weighing it down and thanks to the active ingredients inside, it has a purifying action that gives long-lasting freshness.

Results:
Definition and elasticity of the curl
Nourishing and anti-frizz
Detoxing action

BEACH WAVES SPRAY : Ideal for obtaining natural waves for a “beach waves” effect. The synergy between the sea salt and the active ingredients present in the formula gives a detoxifying effect, polishing and nourishing the hair.

Results:
Natural waves
Volumizing effect

MODELING CREAM : Protects hair from heat during the styling phase, preventing the formation of split ends, increasing curl hold and carrying out a detox action.

Results:
Volumizing effect
Nutriente ed anti-crespo
Antiossidante

DEFINING CREAM : Ideale su tutti i tipi di ricci per dare forma e definizione. Grazie agli attivi, la chioma è nutrita senza risultare appesantita, ma corposa e vitale.

Results:
Definizione ed elasticità del riccio
Nourishing and anti-frizz
Detoxing action

Active ingredients:
Karitè Butter
Argan Oil
Coconut Oil
Passion fuit
Red Orange